Second was founded by three advertising professionals who liked
radio a whole bunch: Fred Leo, Brian Sack and Tommy Smeltzer.
also had a healthy disdain for having bosses. And they enjoyed good
senses of humor and a penchant for getting liquored up and shooting
skeet. They barbequed like real men. And they hated bad radio so
much it made them sting. Like a bee sting but more stingery. Just
a whole lot of stinging.
stang so much they formed Sixty Second Airborne. Then they found
an office and proceeded to build a studio from scratch with their
own bare hands.
was the stupidest idea in the world. Who the hell builds
a damn studio all by themselves? Apparently just us.
nearly died. Fred was ready to call it quits. But Tommy, Mister
Freakin' Carpenter Boy, kept on nailing and sanding things.
seemed like a decade later, they were finished building. Their
studio was complete. Then our pal Shawn Mullins nearly burned it
down. Everything's gonna be alright? Rockabye? Not if
you torch our place.
wasn't long before ad agencies and individual clients were knocking
on our door. This is a bad thing to do when we're in a recording
session. But we were happy for the business.
so we kept on keeping on, writing, casting and producing radio
commercials for clients. Funny radio commercials whenever we could,
but funny-good ones. Not funny-bad ones. If there was any downtime,
'ol Carpenter Boy Tommy would build a magazine rack. Maybe a bench.
Anything to show off his carpenter skills and keep the stink of
sawed wood in the air.
now, here we are. Captain Tommy runs the Los Angeles office, Captain
Fred/Atlanta and Captain Brian/New York. All writing, casting
and producing radio commercials to keep the airwaves safe for good